Agency Partner Manager, Scaled Growth (Global)

About NewsBreak Local life runs on local information. What happened down the street? Who can fix this? Where should we go tonight? NewsBreak started in 2015 to answer these questions, and today more than 40 million people a month rely on us to follow what’s going on in their zip code. Three platforms with one vision: powering local life. Led by founder and CEO Jeff Zheng, NewsBreak is our local life and news platform; Nearby AI connects people with local businesses; and NDot AI helps publishers and creators grow and earn. Building for the long term. A $115 million Series C made us a unicorn in 2021, and we keep investing in our people. We’re Great Place to Work® certified and named to Fast Company ’s Best Workplaces for Innovators (2025) and Fortune ’s Best Workplaces in the Bay Area™ (2026). Everyone makes an impact. Whether you write code, shape products, tell our story, or run the business, we want people who own projects end to end, stay curious, and speak up. Join us. Learn more at: NewsBreak, Nearby AI, NDot AI About the Role NewsBreak is looking for an Agency Partner Manager, Scaled Growth to join our Ad Platform team and help turn our agency partnerships into a consistent and scalable source of new advertisers. In this role, you will work with both official and pilot agency partners across the U.S. and international markets. You will identify advertisers within each agency’s portfolio that are a strong fit for NewsBreak, guide them from onboarding through launch, and stay closely involved during their early weeks to help them reach sustained spend. You will also help pilot agencies build the knowledge, processes, and confidence needed to bring more advertisers onto NewsBreak independently. Across a large portfolio of small and long-tail advertisers, you will develop a scalable engagement model that improves activation, retention, and growth. Once an advertiser reaches a sustained level of spend, you will transition the account to an Account Manager with a clear and complete handoff. Beyond day-to-day account growth, you will serve as an important voice of the agency market internally, translating recurring agency needs, advertiser feedback, and growth blockers into actionable priorities for Product, Data, and other cross-functional teams. Responsibilities Agency & Client Onboarding

Drive a steady flow of new advertiser activations across both official agency partners and pilot agencies, against quarterly activation targets.

Partner with agency media buyers, account teams, and new business leads to identify advertisers that are a strong fit for NewsBreak.

Use vertical, performance, and market data to recommend which advertisers and use cases agencies should prioritize.

Own the onboarding journey from initial intake through first spend, including:

Business vertical and use case

Conversion event

Target CPA or ROAS

Funnel structure

Budget

Agency ownership

Account setup

Tracking and attribution

Creative readiness

Diagnose barriers preventing advertisers from launching or scaling and escalate NewsBreak-side blockers to the appropriate internal teams.

Own pilot agency activation plans, helping each pilot partner progress from first launch to a repeatable flow of new clients.

Evaluate pilot agency performance and recommend whether to expand, continue testing, or exit the partnership.

Agency Education & Enablement

Train agency teams on NewsBreak’s advertising platform, including account setup, conversion events, bidding, creative strategy, optimization, and budget pacing.

Enable agencies to launch and optimize advertisers with increasingly less hands-on support.

Provide actionable vertical and performance insights, including:

Category benchmarks

CPA ranges by conversion event

Winning creative patterns

Audience insights

Geographic insights

Help agencies use these insights to position NewsBreak effectively with additional advertisers in their portfolios.

Turn successful advertiser outcomes into repeatable agency playbooks.

Partner with Marketing Enablement to develop agency-specific materials, workshops, and scalable enablement programs.

Retention & Scaled Growth

Own the early lifecycle of newly activated advertisers, from launch through sustained spend.

Align with advertisers and agencies on the right conversion event, performance expectations, budget pacing, and creative iteration strategy.

Review performance regularly and provide actionable optimization guidance.

Monitor weekly spend signals and intervene early when an advertiser begins to stall or disengage.

Improve the retention of each quarter’s newly activated advertisers so they continue spending beyond the initial launch period.

Manage a high-volume portfolio using a tiered engagement model:

High-touch support for advertisers with strong growth potential

Scheduled and tool-supported engagement for scaled accounts

Self-service support for the smallest or dormant advertisers

Transition advertisers that reach sustained spend to Account Managers with a complete handoff, including:

Original value proposition and expectations

Account history

Performance and spend baseline

Key optimization learnings

Growth opportunities

Voice of the Agency Market

Identify recurring agency requests, advertiser pain points, and platform blockers.

Translate market feedback into a prioritized queue of opportunities for Product and Data teams.

Represent agency needs and advertiser feedback in recurring cross-functional reviews.

Maintain accurate CRM records, including advertiser stage, last contact, next action, spend status, and pilot agency progress.

Minimum Qualifications

5+ years of experience in ad sales, agency partnerships, agency development, advertising account management, or a related role at an ad platform, ad network, publisher, or performance agency.

2+ years of direct experience working with advertising agencies.

Experience managing agencies of different sizes across multiple market